25+ years of strengthening human performance.
We help you build the leadership, behaviours, and culture that drive safe, efficient, and resilient operations – on board and ashore.

TORM

BW

Utkilen

Hafnia

Ugland

Navigator Gas
Stodig

Stenersen

Grieg Star

Stena

Hapag Lloyd

Antares Naviera

Naviera Transoceánica

Synergy Marine

LSC

Humboldt

Star Bulk

Berge Bulk

Exmar

RioTinto

Orsted

Oldendorff

Reederei Nord

Maersk

Thenamaris

Angelicoussis

Tsakos

Essberger


A Mechanical Mindset in a Human-Centred Industry
What really drives operational quality in this complex modern environment? Increasingly, it comes down to human performance – what people can achieve as individuals, teams, and an organisation.
Yet human performance is still widely misunderstood. Often, it is managed as if it were linear and mechanical: put procedures in place, deliver training, and expect consistent results.
But humans don’t work that way. We adapt. We interpret. We respond to the conditions around us. So, if we want to improve performance, we must develop not only people’s competence, but also the conditions that enable them to succeed. And this is where we help.
Our Approach: Human and Holistic
Our decades of experience and data from 100,000+ survey responses have taught us a very important thing: Performance is shaped by context, leadership, team dynamics, and whether the right conditions exist for people to do their best work.
This makes our approach both human and holistic. We help you strengthen the capabilities and conditions that enable high performance at all levels (individual, team, and organisational), so your operations become safer, more efficient, and more resilient.
Our approach works whether you are:
- Investing in training, systems, and procedures, but not seeing the performance you expect
- Already performing well but want to avoid complacency and keep improving
The 5 Pillars of Human
Performance and Our Solutions
Using our research and data, we have identified five key pillars that provide a holistic approach to enhancing human performance: Behaviour, Leadership, Work Structure, Review, and HR Architecture to support all these.
When these interconnected pillars work together within an open and trusting culture, safer and more consistent performance follows. Our solutions are built around these pillars.
Client Cases
Reducing LTAF and Developing a Crew-Led Safety Culture
Results:
- 42% reduction in lost time accident frequency
- Fewer PSC inspections, low-risk profile
- Crew-led safety instead of a top-down approach
“Now, the crew are the ones taking the lead, and my role lies in the follow-up instead. That is the great difference – we are empowering the crew.”
– Rasmus Snejbjerg, Former Vessel Manager
Aligning Leadership Across Vessels and with TMSA
- Uniform leadership style across the fleet
- Demonstrable compliance with TMSA Element 14
- Strong validation during an oil major audit
“One of our oil majors did a limited TMSA audit focusing on human factors and Element 14 and was very happy to see what we are doing regarding leadership courses.”
– Bradley Pereira, Head of Crewing
Building Proactive Safety, Even with 3 LTI-Free Years
Results:
- Sustained proactive mindset despite good safety records
- Clear vessel-specific insight into actual conditions on board
- Stronger and more focused follow-up from superintendents
“Performance Delta gives you objective evidence of what the situation actually is on board. It puts your feet back on the ground, especially if you think you’re too good.”
– Roy Håre, Head of Quality & Sustainability
Why Companies Choose Us
What Our Clients Say
Safety as a Lived Mindset and Shared Set of Values
“Green-Jakobsen is not a supplier, but a strategic partner that helps us maintain a clear direction. They manage to make complex topics such as safety and leadership development concrete and meaningful – both for employees on land and crew at sea. They provide us with tools, training, and sparring that are embraced by the entire organisation and make it possible to work with safety as a mindset and a shared set of values.
At the same time, they are innovative and at the forefront of trends in the industry. They bring new ideas into play when they add real value. For me, Green-Jakobsen is the partner who ensures respect, knowledge, and a strong culture on board, even in a demanding and risky work environment.”
Allan Dan Jensen, Vice President, Head of Marine HR, TORM
Praised for Quality and Innovation
“With many years of experience and a solid track record, Green-Jakobsen delivers both occupational health and safety and management programmes that are praised for their quality and innovation. Their seminars create engagement among seafarers and officers and make modern management relevant in a traditionally conservative industry. They are able to make the messages concrete for the individual and maintain focus on healthy values, holistic leadership, and practical tools.
Our collaboration has led to the development of visions and tools such as the Safety I’s – which creates a common language about values and behaviours – and Performance Delta, which helps improve efficiency and collaboration. The basis is always safety, but the goal is a healthy, safe, and sustainable working environment on board.
I see a bright future for Green-Jakobsen, as the industry increasingly understands the importance of investing in the people who do the work on board.”
Troels Petersen, Former Fleet Manager, Stena Rederi
Go-To Experts with Practical and Sensible Solutions
“I have worked in partnership with Green-Jakobsen over quite a long time for some different ship management projects. I think they are the best in this sector and the go-to experts for any ship management issues related to safety behaviour or safety culture.
They have a great deal of experience in these subjects and bring a unique insight when trying to understand complex challenges. They can provide practical and sensible solutions that are understood at all levels of organisations and can be successfully implemented.”
Mark Rawson, Former HSQE Director, MOL and Oldendorff
Better performance starts with understanding where you are today.
Whether you are looking to solve a specific challenge or simply want to raise the bar across your organisation, we’d be glad to explore it with you.